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Boost E-bay Profits With Web Audio By David Riewe Can you boost profits significantly by adding audio to your E-Bay auctions? According to a recent article on a net business site the answer is a definite yes. In fact, one e-book author suggested that adding audio to your auctions could potentially increase bids by as much as 22% over auctions without audio.
A recent trend showing up on a lot of websites is the addition of an audio clip. The clip is a personal message by the author or the website owner encouraging you to take advantage of what they offer.
The psychology behind this technique is really Marketing 101. It's called personalization. An audio clip added to your Ebay auction allows you to personally tell the potential bidder about the product. Using your own voice allows you to make contact with the bidder on a personal level that written words cannot. Because, that's what your E-Bay auction really is...It's just a long written classified ad asking the bidder to make an offer to purchase your item.
Prior to the advent of the telephone the only reliable way to communicate long distance was by writing letters. It was not unusual back then for lovers to write each other daily or weekly. The decline of letter writing is a well documented event that coincides with the advent of the telephone. The power of the human voice to convey a message triumphs that of the written word.
With audio you can describe the item, tell the bidder why you are selling it or even communicate with them about your refund policy or provide your contact information. The possibilities are almost unlimited as a way to establish a rapport with the bidder.
There are some technical elements to adding audio to your E-Bay auctions. The simplest way is to upload a .wav or Mp3 file to a website and
provide a link to the file. When the bidder clicks on the link his or her computer will automatically recognize the file and play it with the audio player on the bidders computer.
There are some drawbacks to this method. If the bidder's computer doesn't recognize the file it won't play. The overall effect is not as professional as it could be and it distracts the bidder. If you are a reasonably tech savvy type you can easily deal with the drawbacks of this approach.
For the rest of us, there are a number of software solutions and websites that will simplify the task of adding audio to our E-Bay auctions. These different programs and websites range from charging a one time fee to monthly fee's for the use of the program. The good news is that many of them will let try them for as little as $1 for a trial basis or let you download a demo version to see how well it will work for you.
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This event is now open for offers. To make an offer or find out more, visit http://www.go-dove.com/event-16327.Tender sale for about 40 items of restaurant furniture and Japanese brand kitchen equipment including Freezer, Ice Maker, Fridge, Oil Boiler, Food Display Warmer, Griller, Electric Open-kit...
Following on from another excellent year in 2011, with an increase in sales of nearly 50% for the second year in succession, Bonhams first wine sale of 2012 will be held on 9th February. Whilst the prestigious first growths of Bordeaux have been largely responsible for driving the market up,...
Featuring just three properties, Emett Gardens in Ditchling is a very exclusive address and a rare chance to benefit from a new-build home in this very sought-after village. One of these new homes in West Sussex has already been reserved, leaving just two luxury five-bedroom houses for sale, each pr...
Tottenham Hotspur will no longer be required to develop affordable homes as part of the development of the football club's new stadium.
Spurs have been linked with a move away from the Tottenham area and have made a bid to take control of the Olympic Stadium in Stratford once the Olympic Games...
National housebuilder Barratt Homes is hosting a special event at its Gatekeeper Meadow development of new homes in Hertfordshire this Saturday 11th February. Edd Kimber, aka "The Boy Who Bakes", who won the Great British Bake Off on BBC2 in 2010, will be presenting a special Valentine'...
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