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Can You Boost Profits Significantly By Adding Audio To Your E-bay Auctions? By Dan Lim A recent trend showing up on a lot of websites is the addition of an audio clip. The clip is a personal message by the author or the website owner encouraging you to take advantage of what they offer.
The psychology behind this technique is really Marketing 101. It's called personalization. An audio clip added to your Ebay auction allows you to personally tell the potential bidder about the product. Using your own voice allows you to make contact with the bidder on a personal level that written words cannot. Because, that's what your E-Bay auction really is...It's just a long written classified ad asking the bidder to make an offer to purchase your item.
Prior to the advent of the telephone the only reliable way to communicate long distance was by writing letters. It was not unusual back then for lovers to write each other daily or weekly. The decline of letter writing is a well documented event that coincides with the advent of the telephone. The power of the human voice to convey a message triumphs that of the written word.
With audio you can describe the item, tell the bidder why you are selling it or even communicate with them about your refund policy or provide your contact information. The possibilities are almost unlimited as a way to establish a rapport with the bidder.
There are some technical elements to adding audio to your E-Bay auctions. The simplest way is to upload a .wav or Mp3 file to a website and provide a link to the file. When the bidder clicks on the link his or her computer will automatically recognize the file and play it with the audio player on the bidders computer.
There are some drawbacks to this method. If the bidder's computer doesn't recognize
the file it won't play. The overall effect is not as professional as it could be and it distracts the bidder. If you are a reasonably tech savvy type you can easily deal with the drawbacks of this approach.
For the rest of us, there are a number of software solutions and websites that will simplify the task of adding audio to our E-Bay auctions. These different programs and websites range from charging a one time fee to monthly fee's for the use of the program. The good news is that many of them will let try them for as little as $1 for a trial basis or let you download a demo version to see how well it will work for you.
Dan Lim is an avid ebay fanatic who has been quietly earning a comfortable living online. For more ebay selling secrets and strategies, visit bestnzb.com View their website at: bestnzb.com
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This event is now open for bidding. To place a bid or find out more, visit http://www.go-dove.com/event-16266.An online auction of equipment from  one of the leading  LED manufacturing facilities in Singapore.  Items include  lapper/polisher, CMM, diffusion furnace, mask aligner, LED wafer auto load...
San Francisco — The much-anticipated continuation of Bonhams February 12 sale of property from Serendipity Books in Berkeley, Calif., along with a great selection of European paintings and 20th century designs, will go on the auction block at Bonhams Period Art & Design sale, April 15-16 in San Fra...
Residential tower developments in London carry an average price premium of 36% over their local new build rivals, new research from CBRE has revealed. The study also highlighted that apartment prices increase by an average of 1.5% per floor.
Strata in Elephant and Castle recorded the biggest premiu...
With thousands of fixed-rate mortgage deals in the market, picking the right one for you can be tough. One of the most important issues you'll face is how long you should fix your repayments for. To help you decide, we look at the advantages of a fixed rate and the factors you should take into ...
Our next auction of Arms, Armour & Medals is on Saturday 31st March. If you have any items that you are thinking of selling, please contact our specialist Tony Cribb on 01295 272488 or email tonycribb@jsauctions.co.uk Entries will close at the end of February. The fully illustrated catalogue wil...
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